Life Time Kids Prospect Website
A large-scale redesign, this project focused on reskinning the kids section of the Life Time website. The goal was to create a more playful, engaging experience while clearly showcasing the breadth of programs and offerings available to families. The work included concepting and art-directing a stylized photoshoot, alongside the design and execution of the web experience.
My Role: Design & Art Direction
Creative Director: Rachel Roddy
Copy Writer: Lindsey Frey Palmquist
Company: Life Time